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…We appreciate your courtesy, perseverance
and professionalism in conducting our customer satisfaction survey.
I spoke to several of our clients after the survey was conducted.
They unanimously complimented your conduct of the survey. Personally,
I appreciated your attention to detail in getting the survey responses
back to us. They enabled me to develop the survey report that we
are using both in developing our internal policies and in future
marketing. We intend to repeat the survey next year to evaluate
the changes we have made in our support policies."
Robert Elliott
Flexware Systems, Inc.
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Customer Retention
- Are your customers content with your products and services?
- Will a competitor easily woo your customers away?
- Are you interested in maximizing word of mouth promotion to bring
in new customers (and keep old ones)?
- Did you know that cutting customer defection by 5% could increase
profits by 30 percent?
Jubilant, satisfied customers are the engines that drive and sustain
a successful enterprise. However, when things are going good many organizations
tend to let their customer satisfaction intensity drift. Keeping customer-focused
over the long haul is best accomplished by training on a yearly basis.
When monthly company wide reinforcement training is implemented, the
customer's positive experience with the organization will increase quickly
and dramatically.
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